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- Nextgen Sciences
- ALBA PLC
- Create Partners
- Ultraflex Europe
- Appled Angle
- BP
- Genomic Solutions
- PerkinElmer
 
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James Wheatcroft created the identity, positioning and brand strategy for this leading provider of technologies for molecular biology and protein research. James was responsible for assigning and reviewing brand and marketing strategy. With a hands on approach James designed a brand that spanned all milestones in this exciting companies lifecycle, and has established itself as one of the most recognised brands in the proteomics market. www.nextgensciences.com

Read NextGen case study pdf (700Kb)
 
 

Core activities summary
- Corporate identity development
- Corporate literature inc. reports and accounts, sales literature
- Web site design and implementation
- Exhibition design, audio-Visual presentations, sales force presentations
- Brand guidelines and documentation, product design guidelines
- Advertising PR, direct mail, HTML mailers
 
 
 
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    © James Wheatcroft 2005