| Created on-line brand for Ultraflex Europe.
James developed a radical new identity and positioning to
help establish Ultraflex as one of the leading suppliers of
substrates for large format printing. Ultraflex Europe desired
a more European style brand differentiating itself from the
parent US company.
The strategy focuses on ease of use and quality and is
portrayed using powerful imagery of existing installed instillations.
Implementation included reorganising the product portfolio,
introducing a new ordering system online, and creating marketing
collateral including new website, exhibition booth design
and corporate stationary.
www.ultraflexeurope.com |
